The Anatomy Of An Effective Twitter Ad

Launched in 2007, Twitter came with big promises for the world of social media. It wanted to change the world. Today, the 140-character platform has changed how people have conversations on social media, how they respond to global events, and how they communicate their brand. According to social media examiner’s 2017 trend report, 82% of marketers are puttingContinue reading “The Anatomy Of An Effective Twitter Ad”

What You Need to Know About Facebook’s Continued Battle Against Clickbait

And how will the latest change in algorithm impact Facebook pages. Facebook has made multiple changes to its algorithm over the years. And after last year’s much-debated topic of whether “fake news” shaped the U.S. election verdict or not, the effort to filter fake news stories out of the news feed has been a major concernContinue reading “What You Need to Know About Facebook’s Continued Battle Against Clickbait”

7 Ways to Rise Above Facebook’s Declining Organic Reach

Facebook’s news feed algorithm is an ever-changing entity. Visit the site that tracks these changes, and you will see an enormous number of tweaks happening every month. In early 2012, Facebook made significant changes to the news feed algorithm. One such change led to a plummeting organic reach for Facebook pages. When businesses started noticingContinue reading “7 Ways to Rise Above Facebook’s Declining Organic Reach”