Launched in 2007, Twitter came with big promises for the world of social media. It wanted to change the world. Today, the 140-character platform has changed how people have conversations on social media, how they respond to global events, and how they communicate their brand. According to social media examiner’s 2017 trend report, 82% of marketers are puttingContinue reading “The Anatomy Of An Effective Twitter Ad”
A list of helpful tips, courses, books, tools, websites, and blogs. The best way to learn and become an expert about anything related to Social Media involves getting your hands dirty.
Source: Mailigen (Where this article first appeared) Ask a marketer to list their priorities in 2017 and most of them would put driving traffic and lead generation at the top. Hubspot’s State of Inbound report reveals just that with more than 60% of them listing generating traffic and leads as their top priorities in all regions.Continue reading “The Road to More Intelligent Lead Generation with Email”
Source: Unsplash Amidst a giant social media landscape, e-mail marketing still reigns supreme when it comes to closing prospects into paying customers. But, how has email survived for so long? And why is it effective? The answer is in the three value driving features of email: it is personal, cost effective, and drives high returnContinue reading “The Beginner’s Guide To Drip Marketing”
Here’s a fact: People have an inbuilt bullshit detector. It is special. One of its ability is to sense crappy stuff and drop alerts. If your marketing is based on figures, promises, and expectations that are borderline false, it will get activated and your business is going to suffer. What can you do? You canContinue reading “People Can Sense Bullshit In Your Marketing”