The Anatomy Of An Effective Twitter Ad

Launched in 2007, Twitter came with big promises for the world of social media. It wanted to change the world. Today, the 140-character platform has changed how people have conversations on social media, how they respond to global events, and how they communicate their brand. According to social media examiner’s 2017 trend report, 82% of marketers are puttingContinue reading “The Anatomy Of An Effective Twitter Ad”

What You Need to Know About Facebook’s Continued Battle Against Clickbait

And how will the latest change in algorithm impact Facebook pages. Facebook has made multiple changes to its algorithm over the years. And after last year’s much-debated topic of whether “fake news” shaped the U.S. election verdict or not, the effort to filter fake news stories out of the news feed has been a major concernContinue reading “What You Need to Know About Facebook’s Continued Battle Against Clickbait”

The Road to More Intelligent Lead Generation with Email

Source: Mailigen (Where this article first appeared) Ask a marketer to list their priorities in 2017 and most of them would put driving traffic and lead generation at the top. Hubspot’s State of Inbound report reveals just that with more than 60% of them listing generating traffic and leads as their top priorities in all regions.Continue reading “The Road to More Intelligent Lead Generation with Email”